City Slickers Dance & Fitness
About Us

City Slickers - Dance Your Way to Fitness
Look after your Wellbeing

Founded over 20 years ago, City Slickers Dance and Fitness Company is well established within its’ field and were the pioneers of ‘Dance and Fitness in the Park’ which was a national project. The company is based in Leeds and has a location in Warwickshire.

The award winning founder tutors of City Slickers come from a dance background and have toured the world as professional artists, appeared on television and been featured in numerous books and magazines.
Meet the Team:

Malcolm Jacobs IISP (International Institute of Sports Therapy) 

webassets/Malcs_Headshot.jpgBorn in Coventry Malcolm qualified as a motor mechanic and worked for Rolls Royce and then went onto train at the Northern School of Contemporary Dance, where he completed his professional dance training.

As an experienced Body Popper and Street Dancer he gained the title of UK Disco Dancing Champion and on graduating toured the world with ‘Hamlet’ directed by Yuri Lyubimov. Malcolm has appeared on both television and radio and danced in numerous solo and ensemble productions across the UK.

Malcolm is an experienced teacher and choreographer with over 25 years of professional experience in leading workshops and master classes across the UK and Europe, he is also a co-founder of City Slickers Dance and Fitness Company.



Qualifications include:

  • IISP Level 3 Diploma for Personal Trainers

  • OCR Exercise to Music

  • OCR Circuit Training

  • OCR Gym Instructor

  • Level 3 Diploma in Non-Medical Nutritional Advice

  • Award in Group Indoor Cycling

  • Award in Group Indoor Cycling to Music (Spin)

  • Massage Therapist Diploma

  • Sports Nutrition Business Diploma

  • Life Coaching Diploma

  • Public Speaking Diploma




Shirley Jacobs MTD (equivalent to MEd/MSc), PGCLTHE, BA (Hons) Dance, FHEA


Shirley was born in Yorkshire where she trained as a gymnast and became a member of the Women’s National and Elite Gymnastic squads, competing nationally and abroad. As a dancer Shirley was a foundling dancer with the National Youth Dance Company and went on to complete her professional dance training at the Northern School of Contemporary Dance.

On graduating she became a co-founder, dancer and choreographer with the Northern Dance Company based at the Dome Theatre, Leeds. Shirley has appeared on both television and radio, is a prize winning choreographer and is a well known and respected contemporary dance artist, teacher and mentor presenting her research at conferences in the USA, Hong Kong and Australia. 

Shirley is an active member of the International Association of Dance Medicine and Science (IADMS) and continues to extend her research profile, and she is also a co-founder of City Slickers Dance and Fitness Company.


Qualifications include:

  • Master in Teaching Dance

  • Post Graduate Certificate in Learning and Teaching in Higher Education (PGCLTHE)

  • BA(Hons) Dance

  • Personal Fitness Trainer

  • Certified Circuit Instructor

  • Fitness Instruction (Gym- Based Exercise) YMCA

  • Diet and Nutritional Advisor Diploma

  • Neuropsychology Diploma

  • Mindfulness Diploma

  • Public Speaking Diploma





Jan Carter (Public Speaker)

webassets/Jan_Headshot3.jpgJan is a Public Speaker who speaks from the heart. Being the only girl of a large family and as the youngest she struggled to be heard. Surrounded by big personalities throughout her life she retreated to the background where she felt comfortable. Jan developed a fear of public speaking early on in her life and in realising the limitations this was causing in her work and personal life she found the solution at her local Toastmasters Club.

Through determination, hard work and perseverance, Jan found her voice through the delivery of speech. Jan began her career journey in Accountancy, her professional career has seen her work as a Consultant in Business and Finance to providing Occupational Therapy within Healthcare. Within these settings she has travelled the UK and Ireland conducting workshops, training, mentoring and providing support.

Educated in the ‘Degree of Life’ Jan speaks from the heart. She is a natural storyteller whose talks educate, captivate, motivate and inspire her audiences. Jan is refreshing - she will make you laugh, touch your soul, call you to action or bring a tear to your eye on first-hand life experiences that we can all resonate with as we progress through our journey of life.



Qualifications and Experience:

  • Public Speaker

  • Motivational Speaker

  • Business and Finance Consultant

  • Project Manager

  • Qualified Accounting Technician

  • Career Coaching and Employability


Jan is a competent speaker and is more than happy to deliver speeches prepared by the Customer. Jan is predominantly based in the Warwickshire area, and often works at the Head Office in Leeds. If you have a specific speech request, please contact Jan to see if she can accommodate.